{प्र} Prakriya

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We shape what the internet says about you.

A Mumbai creative and business consultancy. We manage reputation, build narrative and grow brands that can’t afford to be misread.

Book a strategy callSee the results
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Reputation and narrative first. Creative and growth to back it up.

Reputation managementWe monitor YouTube, Quora, Google and social, and answer the doubts that turn into complaints.
Narrative buildingWe decide what your brand should be known for, then make it the story people find.
Brand and creativeStrategy, content, influencer campaigns, launches and video storytelling.
Growth and strategySEO, paid ads, lead funnels, automation and go-to-market planning.

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NIIT: less negativity, measured twice.

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Before ORM17.3%
After ORM14.7%

Share of negative comments on YouTube and Quora. Source: Prakriya Labs ORM Impact Analysis, April 2026.

36.8% to 22.2%

Negative sentiment on placement and salary. Fees and refund negativity fell from 20% to 0%, after we opened honest threads on ROI and real job expectations.

Read the case study

“They didn’t just execute, they thought with us.”Vineet Nair, VP Marketing, NIIT

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Our in-house tool shows what changed, in numbers.

Skrato reads public conversation, scores sentiment, and ranks themes by how strongly the community agrees with them.

It sets the baseline before we start and proves the change after.

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Scam and fraud202
Sales pressure79
Placement and salary29

Risk scores from the NIIT engagement.

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Creative work that moved the numbers.

2.5xsales for Gynoveda
500,000+people reached for Adani Foundation
50k+organic subscribers in 3 months for Arise Awake
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Tell us what people are saying about you.

Share your brand and your biggest worry. We reply with how we’d fix it.

[email protected]   +91 99201 86020